"Beyond Porcelain Skin: How Shanghai Women Are Crafting a New Global Standard of Beauty"

[Section 1: The Changing Face of Shanghai Beauty]• Demographic Shifts:- 68% of women aged 22-35 hold bachelor's degrees- Average monthly beauty spending: ¥2,850- 43% regularly use international beauty brands- 57% incorporate TCM elements in rout

Shanghai Style: How the City's Women Are Redefining Chinese Beauty Standards

Section 1: Historical Context of Shanghai Beauty1. The Golden Age (1920s-1940s):- Qipao revolution and "Calendar Girls" era- First Chinese cosmetics brands (Maxam, Pehchaolin)- Western beauty influences through concessions2. Socialist Period Transf